The Siesta Motel

Logo • Visual Identity • Merch • Illustration • Signage & Guest Experience

The Siesta Motel is a family-run, 1950s roadside motel in Durango, Colorado, offering a basecamp for adventure-seekers passing through the San Juan Mountains. The work went beyond a logo, it meant designing a full guest experience, from signage and merch to the small in-room details that shape a stay. Every piece was built to feel like part of the same story: regional vintage charm, with a little modern polish